Fundraising Tips

This event is many things to many people, but at its core, it is a critically important fundraiser for LifeFlight of Maine, a nonprofit organization and our state’s only emergency medical helicopter service. Since we started operations in 1998, LifeFlight has touched the lives of more than 29,000 critically ill and injured people from nearly every community in Maine.

We know that not everyone is a born fundraiser, but get this: Last year’s participants raised an average of more than $1,000 per person! That’s right, people just like you raised more than $300,000 for LifeFlight. Here are some ways to up your fundraising game!

  • Set up your fundraising page. You don't have to make it complicated. Think of the people landing on your page, how PROUD they are of you! They're excited to support you and know that swimming across the Bay is an amazing feat.

  • Add a photo of yourself. Not for you? How about a photo of the ocean?

  • Set a fundraising goal. It’s a goal so set it high, so you have to stretch yourself to reach it. Together, you and the other swimmers, paddlers and our terrific sponsors can make a real difference for critically ill and injured patients in Maine.

  • Write a short little blurb about 1) what you're doing; 2) why you're doing it; and 3) how much you would appreciate support. Seriously, just a few short but personal sentences are enough to enlist support.

  • Finally, ask your friends and family. You don't even have to ask in person! Share your page on Facebook, use the automated email function to mass mail, or send the page link to a bunch of people separately. People like to participate! And most of them definitely don't want to swim.  You can do it, but you have to ASK!

  • Just remember, you aren't asking them to send you money. You're asking them to support LifeFlight of Maine, this organization that is saving lives every single day.

  • Write a post on your social media page or pages.
  • Pick up the phone and call, or send a personal text message to someone.

Want to get fancy about it? Check out these additional ideas
(please keep in mind, some of these suggestions may need to be modified to allow for social distancing)

Want some useful talking points?

  • LifeFlight is Maine’s only statewide helicopter critical care transport service.

  • Last year, LifeFlight cared for more than 2,200 critically ill or injured patients throughout the state.

  • We have helped more than 29,000 patients get the advanced medical treatment and rapid transport they need, no matter where they are or whether they are able to pay.

  • This nonprofit service is literally the difference between life and death, especially when transport over rugged terrain (or water!) can take hours to get to the nearest trauma center.

  • LifeFlight of Maine is nationally renowned for safety and leadership.

  • Funds raised at this year’s swim support LifeFlight's need for two new aircraft, advanced medical equipment and critical training for providers across Maine's emergency medical system.


Tips for fundraising face to face:

Stay up to date on mandates/requests regarding your specific location. Wear proper personal protective equipment (PPE). At the minimum, this includes face masks and using proper sanitizer. Practice social distancing.

  • If you forgot your DonorDrive login information or have any questions, don’t hesitate to reach out to
  • If you have participated in prior years, use photos or write what the experience was like. If you know someone who has benefited from LifeFlight, write a blurb about them or get a quote from them.
  • Send an email to friends and coworkers.
  • Some employers will match an employee’s donation. Ask your friends to connect with their HR department for details on how to make that request.


  • Practice physical distancing (6 feet minimum) and don’t shake hands.
  • Regularly and thoroughly clean your hands with an alcohol-based hand rub or wash them with soap and water. Avoid touching your eyes, nose, and mouth with unwashed hands.
  • Avoid going to crowded places. It’s more difficult to maintain proper physical distancing in places where people come together in crowds.